Optimum Purpose Workbook


  • Creating an Optimum Purpose

    One of the easiest ways for decision makers to reject outbound sales people is when they don’t identify with the purpose of their outreach. Whether it’s a conversation, written message, voicemail or video message, there is usually one question on the mind of the decision maker, “Why are you contacting me”?
  • Create Your Purpose

    Put them together to create your purpose.