Cold Calling Development Workbook

Session 2

  • Questions Leading to Education

    Some of the hardest objections to move past are absolute objections. For example, “We’re not looking for new vendors, thanks for calling” or “I'm not interested, please take me off your list”. One way to move past these objections is to respond by asking a question that leads to education. For example, “I understand, did you know some things have changed in the market?” or “no problem, did you know about our special offering?” or "okay, do you even know what my company does?"
  • List of Common Objections

    Make a list of your most common objections and corresponding responses.
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