Smart Outbound helps sales people crack more accounts with a strategy customized to their strengths and buyer persona.
Here’s how it works:
Sales Messaging
Sales messaging is the first step of a successful outbound strategy. The statements that you make and the questions you ask will determine if your message is received. Company language and other jargon can create a barrier when communicating with prospects. Smart Outbound works with reps to create optimum sales messaging that will resonate with most decision makers.
Channel Strategy
Is your channel strategy geared toward your buyer persona? By identifying which outbound mediums have the best chance to reach your target decision makers, you can significantly increase response and contact rates. Smart Outbound will help you formulate the right outbound channel strategy based on your prospective decision maker and personal strengths.
Skills Development
Sales messaging and channel strategy can be created perfectly, but if you don’t have the skills to execute they won’t do you much good. Smart Outbound works with reps to help them develop the necessary cold calling, cold email writing, video shooting, social selling and other skills necessary to be successful with outbound sales.